
prag-matik
tourism revenue resources
Case Study
'I became immersed in the China tourism market and loved it. I'd listened attentively at the various China ATEC, TEQ & Tourism Australia presentations and had just returned from my first independent visit to the China market, 'How do I create the perfect Fiji day cruise ex Port Denarau, Nadi for the China market?'
Ill-informed authorities (including some Chinese) would state 'Chinese were not water people'. Yet the China market had no hesitation intro-scuba diving in The Whitsundays, despite the fact many couldn't swim. In Fiji the China market was sky diving no less.
When I discovered Barefoot Kuata resort was offering it's houseguests a snorkelling with sharks experience and our Awesome Adventures Fiji vessel was servicing the property, the planets were in alignment for me to create the ultimate WOW day cruise.
Pre-COVIT19 over 5000 day cruise passengers annually ex Port Denarau enjoyed the buzz.'
Kevin Ross
Prag-matik founder
